For coaches & course creators

Your course is still sitting in drafts.

You already have the material: the book, the programme, the talk you've given a hundred times. Fayne turns it into a course with practice in every lesson and a tutor that answers from your material, then sells it through your own Stripe. No filming required.

Try it for 7 days with no card. Your first course is on us.

learn.mayalind.example/the-calm-leader
Maya Lind CoachingProgrammesAbout MayaLog in
6-week programme

The Calm Leader

Lead through a hard quarter without losing your team, or your weekends. The method from Maya's workshops, with practice after every lesson.

  • 6 modules, practice in every lesson
  • A tutor that answers from the course, day or night
  • A certificate when you finish
$290Enrol now 4.9 from past cohorts

Just now · via Stripe

New enrolment in The Calm Leader. $290.

Paid to your own Stripe account. You didn't film a thing.

What we hear

You know the material. Getting it out is the hard part.

What coaches and course creators tell us, in their words.

  • “What kept me from making a course was having to actually sit down and film it.”
    Coach, 12 years of client work
  • “Most of my money went into production. The studio, the videographer, then a learning designer.”
    Course creator, first programme
  • “It's already August and I'm still sitting in drafts.”
    Community founder, paid programme
  • “People go through my course at all hours, all over the world. And they have questions.”
    Author and coach, book-based course
  • “It's rare that anyone actually completes the course.”
    Course creator, online programme
  • “Connecting all of it is way above me. And the platform takes a cut of every sale.”
    Coach, self-published programme

Drafts to live

No film crew. No six-month build.

Your part is the material and the yes. Fayne does the building, in your voice.

  1. 1

    Bring it

    Start from what you have

    The book, the slides, the workbook, the talk you've given fifty times. Fayne reads it all. Nobody has to sit down and film.

    • Calm Leader manuscript.pdf
      212 pages · 9 chapters
  2. 2

    Shape it

    Say yes to the outline

    A few questions about who it's for and how they should practise, then an outline. Nothing is written until you approve it.

    Outline · 6 modules

    1. 1Why calm is a skill
    2. 2Saying no without the guilt
    3. 3The conversation you keep avoiding
    4. and 3 more
    ChangeApprove outline
  3. 3

    Launch it

    Publish under your name

    Your logo, your colours, your domain. Set a price, connect your own Stripe account and share the link with your list.

    Maya Lind Coaching
    learn.mayalind.exampleConnected

Nobody wants your course. They want the result it promises.

The modules, the videos, the worksheets: that is what you pay to make. What people pay you for is being able to do the thing on a Tuesday, without you in the room. Build for that part.

The tutor

The brain of the course. Not a chatbot.

Your students learn at midnight, on a train, from another time zone. A tutor in every lesson answers them from your material, the way you would, and keeps them on the course.

Course tutorThe Calm Leader · Lesson 3 11:48 pm

My manager keeps adding projects. Do I just say no?

Not a flat no. Lesson 3 calls it the trade: name what's already on your plate, then ask which one moves.

Can you just write the email for me?

Try the first line yourself, using the trade. I'll tell you what lands.

Also, what should I eat for stress?

That one's outside this programme. Back to your manager: which project would you move first?

Answers come from this programme. It can make mistakes.

Fayne Agent. Pushback from a manager keeps coming up in lesson 3. Draft a short lesson on it from chapter 5?Draft itNot now
  1. It answers from your materialYour book, your frameworks, your words. Not whatever the internet thinks about the topic.
  2. It coaches. It doesn't do the homework.It asks them to try first, then helps them get there. The practice at the end of the lesson does the rest.
  3. It stays on your courseOff-topic questions get a polite no and a way back to the lesson.
  4. It tells you what's missingThe agent learns from every question and suggests the lesson you haven't written yet. It drafts, you approve.

Like any AI, it can make mistakes. It says so under every chat, and you can correct the lesson it answered from.

Finishing

People rarely finish a course. Unless it asks something of them.

A playlist is easy to abandon. A lesson that expects an answer back is not.

  • Practice in every lessonThey explain the idea back, make the call in a scenario or rehearse the conversation, and get feedback in words, never a score.
  • Missions in real lifeA real task with a date, a reminder and a check-in, so the programme follows them into their week.
  • A certificate at the endWith your name and logo on it. A knowledge check with a pass mark can gate it if you want one.
  • You see where they stallFayne tells you in plain words what keeps getting missed, so you know which lesson to fix.

The Calm Leader · 3 of 6

Why calm is a skillSaying no without the guiltThe conversation you keep avoidingWhen the pressure is yoursLeading a tense meeting
Do this for real

Have the conversation you've been putting off, then check in

Due Sunday · reminder set
Certificate of completionThe Calm Leader · Maya Lind Coaching

Selling

Your price. Your Stripe.

Sell a programme, a bundle or a subscription on your own domain. Payments go to your own Stripe account, and your students only ever see your brand.

  • The Calm LeaderOne-time · 6 modules$290via Stripe

    One-time

    The flagship programme

    Sell it on its own, at one price. Students pay through your Stripe and go straight to lesson one.

  • Calm Leader + WorkbookBundle · 2 courses$390via Stripe

    Bundle

    The programme and its extras

    Put the programme and its companion course together at one price, for the people who want the whole method.

  • The Practice RoomSubscription · all courses$29/movia Stripe

    Recurring

    A monthly membership

    Ongoing access for the people who want to keep practising with you, billed every month through your Stripe.

Questions

Questions coaches ask.

The short ones are here. For anything else, ask below.

  • No. Courses are built from your material as lessons with practice in each one, and you add your own video only where you want it.

Start with the course in your drafts.

Upload what you have. Fayne drafts the course with practice in every lesson, and you sell it through your own Stripe. Your first course is on us.

7-day preview, no card needed. Or have us build it.