Marketing · Library course
Earn Backlinks That Rank You Higher on Google
Stop chasing link volume that Google ignores. Earn the authority backlinks that move rankings, then turn link-building into a flywheel you can measure.
- Beginner
- 7 lessons
- 26 min to complete
7-day preview, no card needed. The course is in the library the day your academy goes live.
Marketing
What it covers
What your people will learn.
- Marketing
Buying a hundred links a month stopped moving rankings years ago. The sites that climb now earn citations from publishers who actually have authority to lend.
Most link-building advice still treats backlinks as a numbers game: send more outreach, get more placements, hope something sticks. It burns budget and rarely shifts a single ranking, because Google weighs where a link comes from, not how many you collected. The links that count come from sources you have given a real reason to cite you.
This course teaches the full earn-it method. You start by auditing your authority map to see where your domain stands and which publishers matter, then build assets worth citing and put them in front of the people who link. You reclaim the mentions you are already owed, wire the whole thing into a repeatable flywheel, and measure the link equity you build as a defensible moat around your rankings.
Who it's for
Founders: want organic traffic that compounds without paying for ads or low-quality link packages.
Marketers and SEOs: are tired of outreach that lands nothing and need a process that earns links from sites with real authority.
Content and PR leads: want to turn the assets they already publish into a steady stream of citations they can measure.
The lessons
7 lessons, in order.
About 26 min to complete. Add the course and every lesson is yours to publish as it is, or to edit.
- Why Links Still Matter (and Volume Stopped Working)4 min
- Audit Your Authority Map4 min
- Make Something Worth Citing4 min
- Get It in Front of Publishers4 min
- Reclaim the Links You're Owed4 min
- Build the Flywheel3 min
- Measure the Moat3 min
In your academy
A starting point, not a rental.
A library course works like any course you publish. Add it, make it yours, and your people see it as one of your own.
- 1
One click
Add it to your academy
Find the course in the library, press Add, and it's in your catalog. Publish it as it is, or shape it first.
- 2
Your brand
Rebrand it, edit it
It sits on your domain, in your colours. Change any word yourself, or ask the assistant for your wording, your examples and your policies.
- 3
Practice
Practice and the tutor come with it
Type / in any lesson to add practice, from explain it back to drills and scenarios. Your people can ask the AI tutor about any lesson.
On the same shelf
Other Marketing courses your academy opens with. The library holds 150+ across eight tracks.
Explore the library
Questions
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Rather talk it through?
Thirty minutes with the team. Bring your material and we'll show you what it becomes.
Book a callYes. Over 150 finished business courses are in the library the day your academy goes live, and adding one to your catalog is a single click. Once you publish it, it counts toward your plan's courses like any course you publish.
Start with one topic.
Give us your website and we’ll start from what you already teach, in your colours. Your first course is on us.
7-day preview, no card needed. Or have us build it.