Marketing · Library course

Choose the Right Funnel for Your Business

Stop copying funnels built for someone else's business. Use three questions to pick the funnel that actually fits your price, your buyer, and your sales motion.

  • Beginner
  • 7 lessons
  • 32 min to complete

7-day preview, no card needed. The course is in the library the day your academy goes live.

Marketing

What it covers

What your people will learn.

  • Marketing

The funnel that printed money for that other founder may quietly bleed yours. The fix is matching the funnel to your business, not their screenshots.

Most people choose a funnel by imitation. They see a lead-magnet opt-in, a tripwire offer, a book-a-call page, or a polished webinar and assume the structure is the reason it worked. The structure is downstream of price point, buyer awareness, and how the sale actually closes. Copy the wrong one and you pour traffic into a shape your offer can't support.

This course gives you three questions that decide the answer before you build anything. You walk through the four funnels that cover almost every business: the lead-magnet funnel, the low-ticket tripwire, the book-a-call application funnel, and the webinar or VSL funnel. For each you see who it fits, where it breaks, and how to tell if it matches your offer, so the final choice is a diagnosis instead of a guess.

Who it's for

Founders: who keep rebuilding funnels they copied and want one structure that fits the offer the first time.

Coaches and consultants: deciding between a book-a-call application page and a webinar to sell a higher-priced offer.

Marketers: who need to justify a funnel choice with price, buyer awareness, and sales motion rather than a swipe file.

The lessons

7 lessons, in order.

About 32 min to complete. Add the course and every lesson is yours to publish as it is, or to edit.

  1. The Funnel You Copied Was Built for Someone Else6 min
  2. The Three Questions That Decide Your Funnel5 min
  3. The Lead-Magnet Funnel5 min
  4. The Low-Ticket (Tripwire) Funnel4 min
  5. The Book-a-Call (Application) Funnel4 min
  6. The Webinar (and VSL) Funnel4 min
  7. Choose Your Funnel4 min

In your academy

A starting point, not a rental.

A library course works like any course you publish. Add it, make it yours, and your people see it as one of your own.

  1. 1

    One click

    Add it to your academy

    Find the course in the library, press Add, and it's in your catalog. Publish it as it is, or shape it first.

  2. 2

    Your brand

    Rebrand it, edit it

    It sits on your domain, in your colours. Change any word yourself, or ask the assistant for your wording, your examples and your policies.

  3. 3

    Practice

    Practice and the tutor come with it

    Type / in any lesson to add practice, from explain it back to drills and scenarios. Your people can ask the AI tutor about any lesson.

Questions

Questions about library courses.

The short ones are here. For anything else, ask below.

  • Yes. Over 150 finished business courses are in the library the day your academy goes live, and adding one to your catalog is a single click. Once you publish it, it counts toward your plan's courses like any course you publish.

Start with one topic.

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7-day preview, no card needed. Or have us build it.