Marketing · Library course
Choose the Right Funnel for Your Business
Stop copying funnels built for someone else's business. Use three questions to pick the funnel that actually fits your price, your buyer, and your sales motion.
- Beginner
- 7 lessons
- 32 min to complete
7-day preview, no card needed. The course is in the library the day your academy goes live.
Marketing
What it covers
What your people will learn.
- Marketing
The funnel that printed money for that other founder may quietly bleed yours. The fix is matching the funnel to your business, not their screenshots.
Most people choose a funnel by imitation. They see a lead-magnet opt-in, a tripwire offer, a book-a-call page, or a polished webinar and assume the structure is the reason it worked. The structure is downstream of price point, buyer awareness, and how the sale actually closes. Copy the wrong one and you pour traffic into a shape your offer can't support.
This course gives you three questions that decide the answer before you build anything. You walk through the four funnels that cover almost every business: the lead-magnet funnel, the low-ticket tripwire, the book-a-call application funnel, and the webinar or VSL funnel. For each you see who it fits, where it breaks, and how to tell if it matches your offer, so the final choice is a diagnosis instead of a guess.
Who it's for
Founders: who keep rebuilding funnels they copied and want one structure that fits the offer the first time.
Coaches and consultants: deciding between a book-a-call application page and a webinar to sell a higher-priced offer.
Marketers: who need to justify a funnel choice with price, buyer awareness, and sales motion rather than a swipe file.
The lessons
7 lessons, in order.
About 32 min to complete. Add the course and every lesson is yours to publish as it is, or to edit.
- The Funnel You Copied Was Built for Someone Else6 min
- The Three Questions That Decide Your Funnel5 min
- The Lead-Magnet Funnel5 min
- The Low-Ticket (Tripwire) Funnel4 min
- The Book-a-Call (Application) Funnel4 min
- The Webinar (and VSL) Funnel4 min
- Choose Your Funnel4 min
In your academy
A starting point, not a rental.
A library course works like any course you publish. Add it, make it yours, and your people see it as one of your own.
- 1
One click
Add it to your academy
Find the course in the library, press Add, and it's in your catalog. Publish it as it is, or shape it first.
- 2
Your brand
Rebrand it, edit it
It sits on your domain, in your colours. Change any word yourself, or ask the assistant for your wording, your examples and your policies.
- 3
Practice
Practice and the tutor come with it
Type / in any lesson to add practice, from explain it back to drills and scenarios. Your people can ask the AI tutor about any lesson.
On the same shelf
Other Marketing courses your academy opens with. The library holds 150+ across eight tracks.
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