Marketing · Library course
Case Studies That Close
Turn one happy customer into a one-page case study that closes deals, then build the next one in 90 minutes using the same repeatable process.
- Beginner
- 6 lessons
- 27 min to complete
7-day preview, no card needed. The course is in the library the day your academy goes live.
Marketing
What it covers
What your people will learn.
- Marketing
A prospect on the fence will trust another customer's result faster than any claim you make about yourself.
Most founders already have the raw material for proof and waste it. They write a vague testimonial, bury a logo on a wall, or describe a result no buyer believes. The case study reads like marketing, so it gets skimmed and ignored at the exact moment a deal is on the line.
This course treats a case study as a report, not a sales pitch. You draw the customer's before state in concrete terms, make the headline number believable instead of suspicious, and compress the whole thing onto one page a busy buyer will actually finish. The final lesson hands you a process to produce the next one in 90 minutes, so proof becomes a habit rather than a once-a-year scramble.
You walk away with a finished one-page case study built on a real customer result, plus a repeatable 90-minute process for turning future wins into proof on demand.
Who it's for
Founders: have happy customers but no proof asset that survives a skeptical read.
Marketers: want a clear template for turning a customer win into a one-page document the sales team can send.
Consultants and agencies: need believable results on paper to win the next pitch without overselling.
The lessons
6 lessons, in order.
About 27 min to complete. Add the course and every lesson is yours to publish as it is, or to edit.
- The Proof You Have Doesn't Work5 min
- Don't Write It, Report It4 min
- Draw the Before4 min
- Make the Number Believable4 min
- Put It on One Page5 min
- The Next One in 90 Minutes5 min
In your academy
A starting point, not a rental.
A library course works like any course you publish. Add it, make it yours, and your people see it as one of your own.
- 1
One click
Add it to your academy
Find the course in the library, press Add, and it's in your catalog. Publish it as it is, or shape it first.
- 2
Your brand
Rebrand it, edit it
It sits on your domain, in your colours. Change any word yourself, or ask the assistant for your wording, your examples and your policies.
- 3
Practice
Practice and the tutor come with it
Type / in any lesson to add practice, from explain it back to drills and scenarios. Your people can ask the AI tutor about any lesson.
On the same shelf
Other Marketing courses your academy opens with. The library holds 150+ across eight tracks.
Explore the library
Questions
Questions about library courses.
The short ones are here. For anything else, ask below.
Rather talk it through?
Thirty minutes with the team. Bring your material and we'll show you what it becomes.
Book a callYes. Over 150 finished business courses are in the library the day your academy goes live, and adding one to your catalog is a single click. Once you publish it, it counts toward your plan's courses like any course you publish.
Start with one topic.
Give us your website and we’ll start from what you already teach, in your colours. Your first course is on us.
7-day preview, no card needed. Or have us build it.