Marketing · Library course

Build a Lead Magnet in a Weekend

Go from blank page to a live lead magnet with a working signup form and an email that delivers it, in a single weekend.

  • Beginner
  • 12 lessons
  • 27 min to complete
Launch it in your academyBook a call

7-day preview, no card needed. The course is in the library the day your academy goes live.

Marketing

What it covers

What your people will learn.

  • Marketing

By Sunday night you can have a lead magnet collecting real email addresses: a short asset, a one-field signup page and an email that delivers it within a minute.

Most lead magnets stall before they go live. The topic stays broad, the asset keeps growing, and nobody connects a form to a list, so nothing is ever collected. This course fixes the scope for one weekend and builds the pieces in the order they depend on each other.

You lock one sentence that says what you promise, pick the smallest format that keeps it, and draft it with an AI tool while your own examples carry the value. Then you publish a signup page, write the delivery email, and test the whole chain on a phone the way a stranger meets it. Practice comes from rewriting fuzzy promises, a launch that goes wrong in a realistic way, and shipping your own.

You walk away with a finished lead magnet, a live signup page, a delivery email that sends itself, and a weekend routine you can run again for the next offer.

Who it's for

Founders: who want to start an email list without hiring a designer or an agency.

Creators: with an audience on a platform they rent and no list of their own.

Service providers: who want a steady trickle of leads alongside referrals.

The lessons

12 lessons, in order.

About 27 min to complete. Add the course and every lesson is yours to publish as it is, or to edit.

  1. Decide What You're Actually Offering2 min
  2. Pick the Lightest Format2 min
  3. Sharpen Four Fuzzy Promises5 min
  4. Build the Asset2 min
  5. Make It Look Finished1 min
  6. Finish and Test Your Lead Magnet Asset2 min
  7. Stand Up the Signup Form2 min
  8. The Test Signup Lands in Spam4 min
  9. Write the Email That Delivers It2 min
  10. Go Live and Prove It Works2 min
  11. Ship It This Weekend2 min
  12. Review Your Live Lead Magnet1 min

In your academy

A starting point, not a rental.

A library course works like any course you publish. Add it, make it yours, and your people see it as one of your own.

  1. 1

    One click

    Add it to your academy

    Find the course in the library, press Add, and it's in your catalog. Publish it as it is, or shape it first.

  2. 2

    Your brand

    Rebrand it, edit it

    It sits on your domain, in your colours. Change any word yourself, or ask the assistant for your wording, your examples and your policies.

  3. 3

    Practice

    Practice and the tutor come with it

    Type / in any lesson to add practice, from explain it back to drills and scenarios. Your people can ask the AI tutor about any lesson.

On the same shelf

More from Marketing.

Other Marketing courses your academy opens with. The library holds 150+ across eight tracks.

Explore the library

Questions

Questions about library courses.

The short ones are here. For anything else, ask below.

  • Yes. Over 150 finished business courses are in the library the day your academy goes live, and adding one to your catalog is a single click. Once you publish it, it counts toward your plan's courses like any course you publish.

Start with one topic.

Give us your website and we’ll start from what you already teach, in your colours. Your first course is on us.

7-day preview, no card needed. Or have us build it.